April 25th, 2013
Magento eCommerce comes with lots of feature to run your online store smoothly and effectively. It is getting more popularity because of niche feature like layer navigation filters, promotional activities features, effective checkout process and many more. One of the most important features of magento is its rating and review system for products.
A recent survey from “Digital Consumer Behavior Study “ says that 86% of the people read the product review before purchasing any product online. Importance of product review and rating can be easily understandable from the big players like Apple and Google. They allow user to rate application and comment on their purchased application because it helps other to buy such top ratted quality apps. You will notice with yourself that you will not spent $1 before reading such review while downloading application for your Smartphone. Does not this example show power of review and rating system for your digital store? Analysis proves that reviews on a product details page increase trust and validity of your website
Before we buy any product from any online website like eBay, Amazon or any physical store, we either check their product rating or check Yelp.com for physical store rating to make sure that we are dealing with safe hands and not wasting our money for useless items. Magento allows user to rate a product on various attributes like price, value, quality etc. It also allow admin user to create their own rating attribute as per their needs. There are so many reasons to have this feature enable for your online store. Read the rest of this entry »
April 18th, 2013
It’s 2020 and little Ted enjoys going to school or shall we staying at home because he doesn’t really have to go to school to learn. He can open his “school app” and access the class room lecture right from the confines of his home.
This is just a small example of how mobile apps are changing and will change education of the future, or shall we say how education is imparted in the future.
Let’s cut to the present. Mobile apps that belong to the education category are a popular pick on the iTunes store, Google Play, and even the BlackBerry App World. The reason is clear; more and more children are becoming technically savvy enough to use their smartphones or tablets and parents are allowing them to download and use mobile apps as a learning tool.
Learning will not be boring now. Mobile apps are turning it into an interactive experience. Let’s take the example of all those apps that revolve around improving a child’s vocabulary and pronunciation skills. Why do you think children do not get tired of using such apps; it’s because its various functionalists are able to engage the user and they are able to learn better and the fact that they are able to quickly grasp what they are trying to learn, makes the child want to learn more.
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April 15th, 2013
When WordPress first made its appearance in the world of open source platforms, nobody imagined that the little guy will go on to scale the popularity charts. At the back of this platform was a simple enough concept; it wanted to offer bloggers an easy to use blogging platform that had all the necessary functionalities and features that could help achieve blogging success.
Very soon from a publishing platform, it made its transition to also becoming a content management system (CMS) and quickly achieved success as a CMS as well. Again, its success came off as a surprise because a) it had to fight off challenge from plenty of other CMSs both open source and proprietary b) it didn’t have out of the box characteristics that differentiated it from its competitors.
But, here we are wrong; users, and I am talking about developers and end users, realized that there was one characteristic that made WordPress a better choice in terms of a publishing system and CMS as compared to other platforms – this characteristic was usability.
For my money, it was usability, convenience and the fact that it is so easy to use and to understand that has made it one of the most popular open source platforms over the years.
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April 15th, 2013
If there is one ecommerce platform that wins hands down on the popularity scale, it’s Magento. A late 2012 survey confirmed Magento’s stranglehold over the industry by cornering over 31% of the market-share. With hundreds of thousands of ecommerce sites using Magento, this platform must be doing something right to tower over other ecommerce platforms like PrestaShop, ZenCart, OpenCart and others.
So, what is it that Magento does differently to steal a march over its competitors? Let’s take a look.
If you are a business that wants to control your overheads by cutting down on your development costs for building a shopping cart,Magento brings to you its Community Edition, open source software meant for businesses who don’t want to make a substantial investment in a proprietary platform. But a word of warning here; as a business wanting to use this edition, you will need to get hold of your own Magento experts, who can modify the core code and add the extensions you want.
If your online business is generating a revenue of between $5 -$10 million, you will want to work with a platform that offers you features and functionalists that help you stabilize your earning and facilitate growth, and that’s where Magento Go comes into the picture. This hosted SaaS based solution is specifically meant for small to medium sized businesses who want to build and launch a comprehensive online store quickly and effectively.
And finally, you have the Magento Enterprise edition for large businesses who want complete control over their online channels.
The varied choice with respect to Magento versions is one of its biggest benefits, and something that other platforms have been unable to match. Read the rest of this entry »
February 21st, 2013
In the mobile world, Smart phones and tablets are now become handy tool to browser internet, connect with friends on social media and buying a product with few taps on mobile. Use of mobile phone in eCommerce industries are increasing in such rapid speed that all major eCommerce players are making their website responsive.
Responsive website is a new way of designing a website in which website adjusts its look and feel based on device, platforms and browsers. It’s follow simple approach
“One website for all device, platform and browsers”
Magento responsive theme is a word to describe responsive design to sell your product using magento commerce platform. Responsive theme in magento allows user an easy access to browse catalog of products, product details, easy checkout, order history etc which help webmasters to increase their online sales and raise the return user ratio. Here are some basic points to know how magento theme looks on various platforms and which are the best alternative approaches used to show menu, sliders, layout etc. Read the rest of this entry »